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Browse plays and grand strategies by Goal, Actors, and Context.
GoalWhat are you planning to achieve?
Improve Your NarrativeMobilize PeopleReach New AudiencesBuild Political BelongingPersuade the UndecidedWin ElectionsBuild Broad CoalitionsRaise Public PressureExpose Authoritarian AbusesMessage Amplification
ActorsWhat is your role in the democratic ecosystem?
Political PartiesCampaign TeamsCandidatesCivil Society OrganizationsGrassroots MovementsCommunity LeadersDigital CreatorsJournalists & MediaLawyers & Justice Advocates
ContextIn which scenario is this most useful for you?
ElectionsHigh PolarizationRepressionOpposition FragmentationPublic ApathyYouth Disengagement
9 matching sections
- Vol 02 · Digital CommsPut Broccoli in the RiceSprinkle political messaging into non-political spaces.Goal:Message Amplification | Actors:Campaign TeamsCivil Society Organizations | Context:ElectionsPublic ApathyYouth Disengagement
- Vol 02 · Digital CommsNetworks of InfluencersAmplify your reach with a robust social infrastructure.Goal:Message AmplificationReach New Audiences | Actors:Political PartiesGrassroots Movements | Context:ElectionsYouth DisengagementPublic Apathy
- Vol 03 · GotvMake voting inevitableTurn a Choice into an Expectation.Goal:Mobilize PeopleWin Elections | Actors:Civil Society OrganizationsGrassroots MovementsPolitical Parties | Context:ElectionsPublic Apathy
- Vol 03 · GotvVote TriplingEngage More and More Voters and Amplify the BaseGoal:Win ElectionsReach New Audiences | Actors:Political PartiesCivil Society OrganizationsGrassroots Movements | Context:ElectionsPublic ApathyYouth Disengagement
- Vol 04 · NarrativeHarnessing Emotions to Spark ConvictionLeading with Passion, Mobilizing with PurposeGoal:Improve Your NarrativePersuade the Undecided | Actors:Campaign TeamsCivil Society OrganizationsCandidates | Context:ElectionsHigh PolarizationPublic Apathy
- Vol 04 · NarrativeTell the story of the peopleBuilding connection through authentic narrativesGoal:Improve Your NarrativeBuild Political Belonging | Actors:Grassroots MovementsCivil Society OrganizationsPolitical Parties | Context:ElectionsHigh PolarizationPublic Apathy
- Vol 04 · NarrativeDo not tell. Show.Let symbols speak louder than words.Goal:Improve Your NarrativeBuild Political Belonging | Actors:Civil Society OrganizationsPolitical PartiesGrassroots Movements | Context:ElectionsPublic Apathy
- Vol 04 · NarrativeExpose the betrayalReveal authoritarian corruption and break the spell.Goal:Expose Authoritarian AbusesRaise Public Pressure | Actors:Civil Society OrganizationsJournalists & MediaCampaign Teams | Context:Public ApathyElections
- Vol 04 · NarrativeCall to actionMotivate people with clarity, urgency, and empowerment.Goal:Raise Public PressureMobilize People | Actors:Civil Society OrganizationsGrassroots Movements | Context:Public ApathyElections